Prime Image's patented Time Tailor suite of products offers unique, proprietary solutions for offline and live to air requirements to optimize content runtimes. The award winning Time Tailor 3500 platform (TT 3500) is the heart of the Time Tailor family, providing the time optimization engine powering the Prime Image solutions. Suitable for post-production, production, and live-to-air applications, the TT 3500 provides maximum flexibility in how time can be optimized in media and broadcast operations.

The Time Tailor Product Suite supports the following time optimizations:

  • Reduce time for HD or SD video program content
  • Expand time HD or SD video program content
  • Eliminate satellite transmission time delays in a live remote broadcast feed

Broadcasters, cable and satellite providers, post production, and other commercial program distributors can tailor the content runtime for their specific purposes while maintaining the quality of the content. The Time Tailor platform is a proven time optimization solution with 15 years history of generating high-quality results on movies, sitcoms, syndicated programs, and live broadcasts.

Prime Image’s time optimization occurs in real-time without pre-recording, pre-processing, video compression, or compromising the integrity of the program, using a process that is virtually undetectable to viewers. The amount of additional time and the time duration over which it is added or removed is programmable through the Time Tailor product suite, third party edit controllers, or play-out automation system providing maximum flexibility for customers.

For Live to Air applications (Patented)

  • The Time Tailor is integrated into a customized automated playout system at the customer’s broadcast center
  • Playlists, ad insertions and as-run logs are automatically updated
  • Customer can opportunistically insert new advertising spots, breaking news, PSA’s in real time and manage to the clock without deleting program content (including live events or pre-recorded programs)

Elastic mode for Satellite Delay removal (Patent pending)

  • The Time Tailor is integrated into a customized automated workflow process at the customer’s studio
  • Time Tailor dynamically processes the required changes (time reduction/time expansion) in the video signal of the primary feed and the remote feed to minimize or eliminate the on air pause before the video signal is transmitted to the viewer.

Time Tailor Digital Media Controller (TT Digital Media Controller)

The TT Digital Media Controller is a software solution that easily integrates with file-based video workflows to unlock the power of the award winning Time Tailor 3500 platform (TT 3500) for editors, post-production and production data centers. The TT Digital Media Controller addresses the need for increased operations productivity through a rich set of features, including pipeline mode, remote job management via PCs and mobile devices, and Time Tailor web service APIs for easy and efficient integration into existing video workflows and content management systems.

  • Software solution that easily integrates with file-based workflows to unlock the power of the TT 3500 platform
  • Pipeline mode enables users to schedule in advance virtually unlimited video time optimization jobs for processing while maximizing utilization of the TT 3500
  • Browser-based UI enables management from any connected device – PC or mobile – providing media operation teams flexibility in managing workflows
  • Time Tailor web service APIs simplify integration with media assets
  • Transcoding from ingest file formats to distribution file formats
  • Support for Quicktime, MXF and other broadcast quality HD or SD file formats
  • Cutting edge support for networking and file-based A/V transfers with 10Gig Ethernet input and output
  • Certified on the Dell PowerEdge 720 – other general compute platforms available on customer request

The TT Digital Media Controller can be easily added to existing TT 3500 installations.

Time Tailor 3500

Key features and specifications:

  • Reduce program Time by 2 minutes in HD, or 5 minutes in SD (standard)
  • Available options include up to 10 minutes of HD time optimization
  • Closed Captions (CEA-608 and CEA-708) processed frame accurately
  • Support for Dolby-E audio
  • Trim Mode - Special mode for time reducing short programs such as commercials
  • 16-channels of audio processing (embedded or AES/EBU)
  • Supports HD (1080i, 720p) and SD (NTSC, PAL) formats
  • RS-422 serial interface with optional remote control
  • 5 U rack-mountable unit

Options include additional Dolby-E processor(s) (up to 4 processors max)