
Temporal Intelligence for every second of media.
Understand context. Reason over time. Act with precision.
Own Your Time. Own Your Revenue.
Content has meaning. Time creates opportunity. Prime Image connects content understanding and temporal reasoning with precise runtime adjustment—helping media teams evaluate where time can change, create advertising capacity, and prepare content for delivery.
Time Tailor is available on AWS Marketplace
Bring AI-powered video retiming to your cloud workflow. Procure Time Tailor through AWS Marketplace with usage-based pricing and consolidated AWS billing.
Prime Image is an AWS Partner and participates in the AWS ISV Accelerate Program.
PRODUCT UPDATE
Time Tailor Live
More opportunity in every live broadcast.
Put your playout clock to work. Explore AI-powered live retiming designed to create room for additional advertising and help manage overruns across sports, news, and live events.
Explore Time Tailor LiveTEMPORAL INTELLIGENCE, MADE PRACTICAL
More Than Meets the AI
Understand context. Reason over time. Act with precision.
Temporal Intelligence connects what happens in media with when it happens, how long it lasts, and what that timing means for the next decision.
Understand
Read the content in context: scenes, audio, captions, and meaningful transitions.
Reason
Consider sequence, duration, target runtime, and commercial requirements together.
Act
Apply precise runtime adjustment with Time Tailor to prepare the right version.
Evaluate
Review timing, continuity, synchronization, and potential commercial value against the objective.
Reasoning brings content context, sequence, and delivery objectives together. It helps teams evaluate transitions, runtime choices, and advertising opportunities before applying a timing change.
Prime Image workflow approach — not a simulation of actual AI processing
THE PRIME IMAGE PLATFORM — TEMPORAL INTELLIGENCE
Intelligence to find the opportunity.
Precision to act on it.
TimeCast AI provides content and timing intelligence. Time Tailor applies precise runtime adjustment. Together, they connect how media is understood with how it is prepared for commercial delivery.
TimeCast AI
Context for better timing decisions.
Analyze content and timing context to help identify meaningful transitions and advertising opportunities.
Explore TimeCast AITime Tailor
Precision that puts decisions to work.
Reduce or expand runtime through precise video micro-editing. Align content to programming windows and prepare distribution versions with less manual work.
Illustrative assumptions
What is a minute worth?
Put a timing decision into commercial context. Explore how recovered seconds could translate into advertising capacity under your assumptions.
Assumptions
Time recovered per eligible program
Spot length
Scenario outputs
TRUSTED BY MEDIA ORGANIZATIONS
Built for every team in media

Executives & Content Owners
Temporal Intelligence helps you understand catalog value across distribution windows—then apply precise versioning to unlock advertising capacity and reach more platforms.
Learn more
Streaming & Broadcasters
Reason about program duration, break placement, and schedule objectives. Temporal context informs file workflows; Time Tailor Live addresses evaluated playout deployment.
Learn more
Editors & Post-Production
Temporal context informs where edits can be made. Time Tailor executes the adjustments—preserving captions, audio sync, and editorial requirements throughout.
Learn morePut Temporal Intelligence to work.
Tell us about your program, timing objective, and delivery requirements. We'll show you how Prime Image can help.

